OUR COMMITMENT

ENABLING ACCESS TO POSITIVE ROLE MODELS AROUND THE WORLD

OUR COMMITMENT

ENABLING ACCESS TO POSITIVE ROLE MODELS AROUND THE WORLD

For more than 120 years, Gillette has been helping men look, feel and be their best at every age and life stage.

EXPLORE GILLETTE COMMUNITY GIVING

WHY ROLE MODELS MATTER

It helps to have a guide who can lend a hand, act as a sounding board

or be a supportive voice.

76% of young men who have a role model agree they’re confident about their future.

84% of young men say having a role

model can help them become a more

caring person.

86% of young men believe a role model

can help them be themselves.

INSPIRING POSITIVE CHANGE

Our ambition is to ensure all boys grow up benefitting from positive

role models. Gillette will connect hundreds of millions of boys with

programs, resources and content that harness the power of role models

— all while supporting and celebrating those already demonstrating the

best men can be for the next generation.

EXPERTS SAY ROLE MODELS CAN HELP GUIDE BOYS.

We want every boy to know that it is OK to…

SHARE YOUR EMOTIONS

SPEAK UP FOR OTHERS

PURSUE YOUR AMBITIONS

TAKE PRIDE IN YOUR
PHYSICAL APPEARANCE

CONCRETE ACTION

We want every boy to feel free to express themselves.

Find more resources below designed around the power of role models.

TOOLS FOR THE ROLE MODELS OF TODAY & TOMORROW

Get inspired by real role models and learn how you can make a difference right where you are.

IMPACT THROUGH LOCAL PROGRAMS

Gillette supports male and youth development programs with local organizations like the Football Beyond Borders.

IMPACT THROUGH OUR WORLDWIDE REACH

As one of the world’s largest marketers to men, we’re using our reach to celebrate world-class role models, inspire more men to get involved, and demonstrate "the best a man can be" for the next generation.

CAPITANES DEL FUTURO

A role model program for Hispanic youth in partnership with the MLS

Access to role models is the #1 developmental barrier for underserved young Hispanics in the U.S.

 

Gillette and the MLS invite all kids who are passionate about fútbol and who have demonstrated captaincy skills to become part of Capitanes del Futuro – a free soccer and leadership program created to provide young Latinos with access to role models and opportunities on and off the soccer field.

 

The program will allow them to embrace their Latino values as their superpower and provide exposure to the full set of opportunities within the sports industry.  

CAPITANES DEL FUTURO

A role model program for Hispanic youth in partnership with the MLS

Access to role models is the #1 developmental barrier for underserved young Hispanics in the U.S.

 

Gillette and the MLS invite all kids who are passionate about fútbol and who have demonstrated captaincy skills to become part of Capitanes del Futuro – a free soccer and leadership program created to provide young Latinos with access to role models and opportunities on and off the soccer field.

 

The program will allow them to embrace their Latino values as their superpower and provide exposure to the full set of opportunities within the sports industry.  

WE’RE ON THIS JOURNEY TOGETHER

Over the past three years, we’ve donated millions to non-profit organizations around the world who are executing the most interesting and impactful programs designed to help men of all ages achieve their personal best. Whilst we continue to donate, we know there’s more work ahead of us and continue to act in this space.

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Enjoy a close shave and a great style, with confidence.