SHAVING HISTORY OF GILLETTE
SHAVING HISTORY OF GILLETTE
Gillette’s story is a relentless quest for perfection. It encompasses a passion for science and technology. But first and foremost, it is about shaving.
The history of modern shaving begins with the barber.
Before the invention of modern cartridge-razors, the way to get the best, closest shave was to visit the barber for a professional shave. Barbers were highly skilled at shaving, well-practiced on a range of faces and types of hair, and they had various tools to do the job.
After softening the hair and skin of the face with a hot towel wrap, the barber would apply a thick lather of shave cream to the face in order to hydrate the hairs and lubricate the skin.
The barber would then carefully stretch the skin taught, section by section, to create an even surface. Much skill was required to place the right amount of pressure on the straight razor blade to cut at the perfect angle, using the sensitivity of his fingers and the pivot of his wrist.
The result left the customer clean, fresh and smooth. It was a luxurious, relaxing experience – but costly and time consuming. And hard to replicate at home.
There had to be a better, more affordable way for men to get a close and comfortable shave. There had to be a way to bring the barber’s chair into the bathroom.
It was a man named King C. Gillette who worked it out. King Gillette created his first safety razor blade specifically to bring the qualities of the barber’s shave into the home. And while he endeavored to keep improving his designs until no further improvement was possible, the evolution of men’s razors has outlived King Gillette and is still continued by the company that bears his name.
The history of shaving has grown alongside the evolution of the men’s razor. The shape of the cartridge and the number of blades have changed over time, and a pivot has been introduced between the blades and handle—such as on the Fusion5 ProGlide — to better simulate the pivot of a barber’s wrist and allow better interaction between the razor and skin.
Each alteration of the Gillette razor has brought us closer to replicating the skill of the barber. As technology advances, so too do our razors, trimmers, shaving gels and foams and other grooming products.
The Future Of Shaving
For over 100 years, men have turned to Gillette for their shaving needs. As we advance our products, it is in response to what men want: – closer shaves, more comfort and fewer missed hairs.
Our latest innovation is the Heated Razor from GilletteLabs, which delivers instant warmth in less than one second at the push of a button and provides a noticeably more comfortable shave. Designed in Germany, the Heated Razor features adjustable temperature levels to achieve optimal comfort, and has Gillette’s best blades combined with FlexDisc™ technology to maintain skin contact in order to give a smooth shave.
The history of shaving still contributes to the future of Gillette’s men’s razor designs. Every change that we make to our razors and blades is a step towards achieving our endless quest of creating a perfect shave.